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Potential contestants are briefly interviewed at the Los Angeles studio, with producers looking for personal stories, along with enthusiasm. One recently wore a partially bedazzled T-shirt that said: “Drew, Let’s party like it’s $19.99.”
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Or, “Let’s see those great prizes back there, Heather.” Contestants are overjoyed to be there. “Good luck, man,” current host Drew Carey will say. They are mostly regular people, nursing aides or home renovators or book store managers. When their name is called, there's usually a squeal of excitement and a smiling rush-hop to the stage, jumping up and down with barely-contained glee. If there's one word to describe the typical contestant, it's ebullient. But it’s still the same game show - you still need to know the price of that laptop or that iPhone,” says Rachel Reynolds, a model from Baton Rouge, Louisiana, who joined the show in 2003. “We’ve really been able to keep up with the trend of new prizes and what people want today.
RACHEL ON THE PRICE IS RIGHT TV
High-definition TV monitors make exotic trips in the showcases pop these days, and the packages themselves have become more experiential, with scuba gear or golf clubs added to packages to Belize or Scotland, respectively. It has subtlety evolved, with sturdy grandfather clocks as prizes replaced by electronic gadgets. “The Price Is Right” is a remarkably sturdy thing, surviving the retirement of beloved host Bob Barker in 2007, a turnover in models - sometimes acrimoniously - the introduction of male models in 2012 and even out-witting COVID-19. Because whether you are just scraping by or you’re Martha Stewart, you probably bought a can of cream corn,” says George Gray, the show's announcer since 2011. “This show is about how much a can of creamed corn is. On “The Price Is Right,” the value of things is itself valued. With some shows, contestants need luck, a friend to phone, strategy or an ability to cook or sing.
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Some rival game shows reward their contestants for esoteric knowledge, others physicality.